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Updated: Nov 22, 2022

Amber Liu, one of KPOP’s most internationally recognized Artist, has signed to collaborate with global live streaming app Uplive for their US launch. While partnering with Uplive, globally famous and beloved Korean artist Amber, will share moments of her daily life and an intimate glimpse of her journey in preparing for her solo US debut with her fans through live streaming.

“We are very excited to work with Amber Liu,” Ouyang Yun, President of Asia Innovations Group said, “KPOP has a very engaging community that aligns well with our platform. Uplive enables super stars to interact and connect with fans and users around the globe.”

Born and raised in LA, Amber rose to stardom in 2009 when she began her career in K-Pop. As a vocalist and rapper, Amber further expanded her talent to composing lyrics for several songs, including “Beautiful Stranger”. Within her solo EP ‘Beautiful’, released in 2015, she composed lyrics for all tracks, and was credited for her music compositions and arrangements.

Throughout her career, Amber is supported by her devoted following not only for her artistic talent but also for her engaging and candid personality. She is also known for her positivity and belief in female empowerment. Active on social media, Amber frequently shares and spreads messages of hope and perseverance.

Liu Amber has recently signed with Steel Wool Entertainment and is being co-managed by Kevin Morrow (CEO and former executive at Live Nation and House of Blues) and John Kim (former Artist manager and executive of various K-Pop acts) in the US. In an interview with Forbes, Morrow said, “[Amber’sLiu’s] music is so positive, it couldn’t be more timely. Her message is the message of female empowerment right now…And Amber can sing, rap, and dance. There are not a lot of people who can do all three and she can write. And she produces her own videos. She is one of those rare talents that can do just about everything.” Also, Kim quotes “We are excited and looking forward to working with such a talented Artist like Amber. She has so much talent to show the world and this is just the beginning in this new venture as she crosses over into mainstream.”

Endorsing for several global brands including Nike and Loreal, Amber’s partnership with Uplive is another step towards interacting and connecting with fans and users around the globe. In exclusive news, Amber will be visiting Uplive’s booth at KCON, held during 10th to 12th of August, at the LA Convention Center. Be sure to follow Uplive’s social media to find out more information on Amber Liu’s appearance at the event. To connect with Liu on Uplive, please download the app at and follow her @AmberLiuOfficial!

Amber’s debut on Uplive will be Saturday, August 11th at 2:30 pm PST, streaming live from KCON Los Angeles, at the Uplive booth.” Kat Kokenes, Uplive Talent Manager informs, “Amber will appear for a one hour Meet and Greet autograph session for fans that download the app and follow her.”

About UpLive:

Launched in May, 2016, Uplive is a live-streaming platform that allows viewers to broadcast and view real-time videos via their smartphones. The platforms unique blockchain protocol allows users the ability to send virtual gifts to content creators, which can then be exchanged for money. Currently available in over 100 countries and with 100,000+ broadcasters and over 60 million downloads worldwide, the app currently supports sixteen languages including Arabic, Chinese, French, Portuguese, Spanish and Thai. In addition, 25 million virtual gifts have been purchased monthly. Its own cryptocurrency GTO is the fastest selling ICO with daily trading volume of 20M to 200M per day.

Further information can be found at Join and follow Uplive at and

Learn more about Gifto and virtual gifting:


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